Jeff Sheffield

Three decades as a transportation professional, Jeff is the executive director of the independent four-county North Florida Transportation Planning Organization (North Florida TPO) handling transportation planning and prioritizing in the region. Jeff has been with the North Florida TPO since 1992 in varied positions of increasing responsibility and became executive director in 2009. He has master’s and bachelor’s degrees in urban planning from Florida State University.

In his role, Jeff leads regional coordination and policy development and oversees project management for programs and studies. Working with partner agencies, he has championed results-oriented investments in smart technologies, data and partnerships; intelligent transportation systems (ITS); traffic incident management; safety, bicycle and pedestrian planning; freight and logistics planning; clean fuels infrastructure and vehicles; and multi-modal mobility improvements. In addition, Jeff is a frequent speaker on transportation-related topics. With his leadership, the North Florida TPO has developed and launched two non-profit organizations – North Florida Clean Fuels Coalition and Smart North Florida.